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  • Latest Financial Results provide insights to the future of DOOH

    Recently the Worlds No 1 Outdoor Advertising Agency posted revenues in excess of $A3 billion while two of the worlds largest DOOH Ad sales agencies, both China based, showed losses in excess of $A10 milion despite greatly increasing revenue. French company JC ...

  • Why is advergaming so important to the ad industry.

    People are spending more time on their mobile phones than ever before. This new marketing world consists of terms like smartphones, SEO, mobile sites, geolocation and social marketing. As marketers we have to understand these new types of consumers and how bes...

  • China Online – The stats that matter

    It seems that many or perhaps most people outside of┬áChina have little knowledge about how important the internet has been to the growth and development of the country. ┬áThe say a picture is worth a thousand words ……so I hope this Infographic is ...